Ground Truth
A blog by Nearmap
From imagery, to insights, to answers. Explore the latest posts and new perspectives emerging in the world of location intelligence.All
Newest
)
Proactive post-catastrophe aerial mapping strategies
Nearmap aerial imagery provides a foundational location dataset that powers virtual claims management and loss adjustment across the entire book of business.
)
What is location intelligence? Your handy guide
Get answers to common questions about geospatial and location intelligence, and how it helps businesses and governments solve problems.
)
6 ways to improve results with location intelligence
Learn how Nearmap aerial imagery and geospatial content helps small businesses identify growth opportunities, tailor sales messages, and improve the bottom line.
)
Application-ready insights: The fourth era of geospatial data
The latest aerial view data, location intelligence insights and mappings tools from Nearmap are ushering in the fourth era of geospatial data and analysis.
)
How small businesses are smashing market challenges
Hear from business owners who are achieving results with Nearmap aerial imagery and geospatial content to gain market share and improve profitability.
)
3 ways aerial imagery can be used to advance sustainability
Learn of three simple ways you can use regularly-captured aerial imagery to advance sustainability in construction, city planning, and natural disaster response.
)
Spatial digital twins for smarter urban planning
We recap our Solution Engineer Sam Mason's interview with Engineers Australia, in which he explained how spatial digital twins can transform urban planning.
Discover more!
Across the globe, GIS professionals are using Nearmap to advance their understanding of the world. Learn more about how these geospatial experts in commercial, government, and insurance sectors are optimising their efficiencies with our solution.Customer Stories
Go behind the scenes with GIS pioneers to see how they’re using Nearmap.
Events
Meet us in person and demo our products at one of the events we’ll be attending this year.
Webinars
Tune in for a lineup of industry experts highlighting how they’re changing our liveable world
Newsroom
Get the latest Nearmap scoop by reading what publications are saying about our solution.