Ground Truth
A blog by Nearmap
From imagery to insights to answers. Explore the latest posts and new perspectives emerging in the world of location intelligence.All
Newest
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Introducing project based usage tracking
This new product release includes project collaboration, large-area exports, more than 50 new AI layers, and a new-look MyAccount dashboard.
What influences the flooring market and how it affects property claims
Understand flooring pricing drivers and their impact on property claims. Discover how independent data ensures accurate and fair claim settlements.
Bridging the gap in repair vs. replace decisions
Explore key insights highlighting the challenges, opportunities, and why data-driven decisions matter for carriers, contractors, and homeowners alike when it comes to Repair vs. Replace roofing decisions.
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Streamline claims with roof and exterior measurement solutions
Not all data is created equal. The source, quality, and ownership of that data determine whether it empowers or hinders decision-making.
How aging homes affect the property claims ecosystem
Explore how aging housing stock, rising material costs, climate change, and inflation are reshaping property claims and what adjusters need to know today.
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Transforming operations using reliable aerial data
Oklahoma County relies on accurate geospatial information to manage property assessments, disaster response, or monitoring economic developments across the community.
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Optimizing COPE insights with property intelligence
Advanced property intelligence platforms like Nearmap offer portfolio-wide risk assessment capabilities, giving insurers a geographical overview of COPE data across all insured properties.
Discover more
Across the globe, GIS professionals are using Nearmap to advance their understanding of the world. Learn more about how these geospatial experts in commercial, government, and insurance sectors are optimizing their efficiencies with our solution.Customer Stories
Go behind the scenes with GIS pioneers to see how they’re using Nearmap.
Events
Meet us in person and demo our products at one of the events we’ll be attending this year.
Webinars
Tune in for a lineup of industry experts highlighting how they’re changing our livable world
Newsroom
Get the latest Nearmap scoop by reading what publications are saying about us.